Aug 02, 2022
In Medical Forum
The object of analysis is China's leading CRM brand: Easy Sales. The text is mainly divided into three parts. The first part is an overview, which mainly gives a brief description of the concept of CRM; the second part combines the six dimensions of the SaaS Planet Buy email list Course Competitive Product Analysis to dismantle Sales Easy (including: industry, positioning, resources) , ability, scene, experience); the third part is the summary of the full text. I. Overview CRM (Customer Relationship Management) is a sales management system born under the guidance of the "customer-centric" concept combined with information technology. If the sales business of the enterprise is not supported by a complete sales management system, it is difficult for the enterprise managers to manage the sales personnel and the sales process, and it is impossible to grasp the sales results. However, CRM is not just a management tool for the executive layer, but must be highly compatible with the company's sales strategy and be implemented through the sales strategy in order to play its real value. Therefore, I think the value of CRM is reflected in the ability to support the overall business management of the enterprise from sales strategy, sales strategy to sales execution, thereby improving the competitiveness of the enterprise. At present, domestic pan-scenario CRM is very mature. Several well-known head brands have appeared in this track. The emergence of these brands means that after years of development, domestic CRM brands are no less than other well-known foreign CRM manufacturers. Next Let me take you to take a look at Sales Easy CRM, one of the leading CRM manufacturers in China.