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Monira Khatun
Jun 15, 2022
In Medical Forum
The key indicators of user operation are: new, active, retention, paid conversion rate. In a sense, this understanding is not wrong, but this way of understanding bulk sms service actually includes all operations. In fact, the core indicators of all operations are new, active, retention and paid conversion rates. In fact, there are user operations in a broad sense and user operations in a microscopic sense. User operation in a broad sense refers to the operation bulk sms service indicators mentioned above, that is, users come first, all operations that are thought and planned with goals as the core, and are combined together to continuously bring value to users, and users will feed back to the platform. , bringing value to the platform. On the micro level of user operations, due to the different product forms of various Internet companies, There are completely different work divisions within bulk sms service Internet companies of different business types, and these tasks are independent: promotion, activities, and content operations. The main reasons for the development of the core are: First, when a product or a business develops to a certain stage and has a certain level of users, it is necessary to carry out refined management and maintenance of users in it to maximize user value. It’s like an online game. After a certain stage of development, if you just let the user’s conscious recharge go with the flow, it will bulk sms service be difficult to control. At this time, it is necessary to analyze the data of the users, classify the users and operate them. Petty bourgeoisie players and big bosses conduct classified operations, break down each one, And maximize profits from users. sers. In this way, more bulk sms service ordinary users can be promoted to high-quality active users, thereby increasing the overall user activity. 2. User stratification for existing users and refined operations The second common working method and idea is user classification, that is, when the user scale reaches a certain size, users are divided into several categories according to the user's age, region, behavior data and other bulk sms service attributes, and each type of user has different needs. There are differences. For example, on the e-commerce platform, the needs of users in the north and the south in winter are different because of the different regions and weather, and the shopping needs are also different. When it comes to user classification, two nouns need to be introduced: user natural attributes and user behavior attributes.
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Monira Khatun

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