Jul 16, 2022
In Medical Forum
This technique works very well in e-commerce stores and can be used to promote any product or service. Urgency can be used not only for sales, but also for desirable conversions such as newsletter registration, event registration, page follow, etc. Email marketing is a powerful tool for marketers in any industry, and some types are significantly better than others. For example, top performers are ghost mannequin effect service cart abandoned emails with high CTR (6.54% vs. 3.48% for general marketing emails) and high open rates (48% vs. 22.83% for general marketing emails). Cart abandonment email Abandoned cart emails usually serve as a reminder that users are leaving items in their online shopping cart. Such emails can create the urgency described above (ie, indicate that the item is sold out soon), provide an incentive to return (get a discount on the next purchase), or place an order. We can guarantee free shipping upon completion. Paste image 03 sauce According to the numbers, over 40% of abandoned cart emails will be opened, 50% of which will eventually lead to the completion of the purchase. You can also use email to: Notify about upcoming events Provide incentives Stay informed about the latest news from your company Add a touch of personalization 3) Customer reviews Users trust other users more than brands.